I'm a seasoned, "T-shaped" marketer and content developer specializing in demand generation and customer marketing programs for B2B technology companies.
Over the years, I've had the privilege of working with high-profile tech brands such as Microsoft, Oracle, CoreSite, and Informatica, along with dozens of growing companies in cloud/managed services, SaaS, AI/Machine Learning, customer data platforms, and various other verticals.
I'm a prolific marketing writer, having penned more than a thousand marketing assets ranging from corporate blog posts and customer case studies to high-converting thought leadership eBooks, white papers, and infographics....and everything in between.
Through those experiences, I've evolved from content strategist and copywriter to full-fledged, get-stuff-done-by-any-means-necessary marketer. I've run small, cross-functional teams and built customer reference marketing programs. I've worked side-by-side with a variety UI/UX and graphic designers, sales enablement professionals, and marketing thought leaders to implement new brand messaging and positioning platforms that fuel sustainable business growth.
Still, beyond any superficial successes, I'm simply passionate about great content. Not just the look and layout, but how the feel, the essence, and the words themselves can move a prospect to take decisive action.
I take great pride in developing compelling, informative stories that help brands express themselves and connect with audiences around the world. Contact me to learn more about my unique blend of strategic and tactical marketing skills can help your business tell its story to wider audiences, expand its sphere of influence, and arm your sales and marketing teams with the assets and workflows they need to achieve their lofty goals.
Expertise B2B marketing content, Customer Reference Programs
Skills copywriting, case studies, white papers, blog posts, article marketing, printed collateral, executive bios, press releases, high-tech/software industry content
Location Denver, CO